A tool designed to identify and retrieve relevant keywords associated with short-form video content on a specific video-sharing platform facilitates content optimization. For example, a user can input a video’s URL into such a utility to discover frequently used or highly ranked terms related to its topic.
The practice of identifying and utilizing these keywords can improve video discoverability within the platform’s search algorithms, leading to increased visibility and potential audience growth. Understanding the historical performance of certain tags can also provide insights into trending topics and content strategies.