The phrase refers to the written text accompanying a photograph or video shared on the Instagram platform, intended to inform an audience about an impending birth. These snippets of text typically convey excitement, due dates, or personal sentiments related to expecting a child. Examples range from simple declarations like “We’re expecting!” to more elaborate expressions of joy and anticipation.
The selection of appropriate wording holds significance for several reasons. It serves as a formal declaration to friends, family, and acquaintances. Furthermore, it provides an opportunity to express personal feelings and create a memorable moment. Historically, such announcements might have been shared via physical letters or phone calls; the advent of social media has shifted the communication landscape, making online declarations a common practice. The digital footprint ensures a lasting record of this significant life event.