The phrase references the cost associated with obtaining a verified badge on the Instagram platform in the year 2024. The verification badge, often depicted as a blue checkmark, signifies that Instagram has confirmed an account’s authenticity, representing the genuine presence of a public figure, celebrity, global brand, or entity it represents. Its a search query reflecting user interest in the financial aspect of this verification process during that specific year.
Acquiring account verification offers several advantages. It enhances credibility and trust among users, making it easier to distinguish genuine accounts from impersonators. This is especially crucial for public figures and brands who want to protect their online identity and prevent fraud. Historically, verification was primarily granted at Instagram’s discretion; however, a subscription-based model has been introduced, enabling users to pay for verification and associated benefits. This shift introduces a monetary dimension to the process, prompting user queries about the pricing.