The practice of acquiring automated, non-genuine accounts to inflate follower counts on the Instagram platform involves the use of software programs. These programs are designed to automatically create and manage numerous profiles that then follow target accounts, giving the illusion of increased popularity. For example, an individual or business seeking to appear more influential might employ such a program to rapidly gain a large number of these artificial followers.
Artificially increasing follower counts can seem appealing due to perceived benefits such as enhanced social proof and improved brand image. Historically, this tactic has been used by individuals and businesses alike to gain a competitive edge or to attract legitimate followers and potential customers. However, this approach often leads to diminished engagement rates, harms credibility, and violates Instagram’s terms of service, potentially resulting in account suspension or permanent ban.
