Access to the globally popular photo and video-sharing social networking service is restricted within mainland China. The platform, known for its visual content and influencer marketing, is generally inaccessible without the use of circumvention tools such as Virtual Private Networks (VPNs).
The inaccessibility stems from the Chinese government’s internet censorship policies, often referred to as the “Great Firewall.” This system blocks access to numerous foreign websites and applications, aiming to control the flow of information and promote domestic alternatives. While it is not available for general use without bypassing restrictions, the app may be used by some for business reasons.