Image and video dimensions for Instagram content are specified to ensure optimal display across various devices. These specifications differ based on the content type, encompassing square posts, landscape posts, portrait posts, stories, reels, and profile pictures. For example, a square post typically adheres to a 1080×1080 pixel resolution, while a portrait post is often 1080×1350 pixels.
Maintaining proper image and video dimensions is crucial for a positive user experience. Correct sizing prevents distortion, cropping, or pixelation, thus presenting a polished and professional aesthetic. Historically, Instagram has evolved its supported aspect ratios and resolutions, reflecting advancements in mobile technology and shifting user preferences regarding content consumption.