The visibility of profile visits on the Instagram platform is limited, depending on the content being viewed. Generally, if an individual views another’s public profile or standard posts, that activity is not directly revealed to the profile owner. However, there are exceptions to this general rule.
The confidentiality surrounding profile views contributes to a user’s comfort in exploring content. This encourages wider engagement with the platform. In the early days of social media, transparency in activity tracking was more prevalent, but user feedback and privacy concerns have shifted policies toward greater anonymity in viewing.