A feature allowing for the integration of short, moving images into the popular social media platform. These short video clips capture a few seconds of movement and sound before and after a still image is taken, creating a more dynamic and engaging visual experience. An example would be capturing a brief snippet of a birthday candle being blown out, as opposed to solely the still photograph of the lit candle.
The incorporation of moving images into static feeds adds a new dimension to visual storytelling, offering a richer, more immersive experience for viewers. Historically, social media has been dominated by static images and videos. The emergence of this functionality bridges the gap, providing users with a hybrid format that blends the simplicity of a photograph with the captivating nature of video. The result is increased engagement and a heightened sense of connection with the content being shared.