On Instagram, “LCR” commonly represents “Like, Comment, and Reshare.” This acronym instructs users to interact with a post in these three specific ways. For example, a call to action might state, “Support this artist: LCR!” encouraging viewers to show engagement beyond simply viewing the content.
This phrase gained popularity as a direct way to boost content visibility. Algorithms on social media platforms, including Instagram, often prioritize content with high engagement. Increased likes, comments, and reshares signal that a post is valuable and interesting, leading to greater reach and potentially attracting a wider audience. The instruction may also be seen as a way to build community and demonstrate support for creators.